Vitacost Instagram Campaigns

Vitacost organized its Instagram campaigns around monthly themes, promotions, and blog content. The social media manager curated each campaign, while I worked as part of a team of graphic designers responsible for bringing the content to life. Although the designs followed Vitacost’s established social media branding, I had creative flexibility in selecting photography and determining color and typographic placements.

The three campaigns featured here are Make Your Clean a Little Greener, Earth-Friendly Favorites, and Prioritize Your Peace.