Vitacost Autoship Program

Vitacost’s Autoship program made it easy for customers to schedule recurring deliveries of the products they used most. I developed the branding and promotional style that introduced the program and created a consistent look across its marketing.

Logo and Icons

Using Vitacost’s typography, color palette, and iconography, I created a logo that communicates the program’s name and purpose at a glance. The frequency, next-order, and end-date icons follow the same visual language, creating a cohesive and easily recognizable system.

Frequency

Next Order

End Date

Alternate Proposels

Promotional Assets

I also designed a distinct icon for marketing banners featuring Autoship-only offers. To maintain visual consistency across these promotions, I created a standardized banner template for ongoing use.

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Vitacost Supplement Rebrand

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Naomi's Pantry